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Health On Hand has a hit on its hands

By MARK ALBRIGHT
Published September 8, 2003

After her daughter's nose was broken by a errant pinata stick at a friend's birthday party, Taylor Grant was inspired to create a health care product.

"We're in the Mease Countryside emergency room. My daughter's face is all bloody and I couldn't even provide basics like her blood type," said Grant, director of product development for On Hand Press Corp. "I felt useless."

So Grant developed pocket and spiral notebooks that offer a place to write personal health data and include at-a-glance medical tips. Since then, the Clearwater health publishing startup she runs with husband John Irvine has sold enough of its Health On Hand organizers to be headed for sales of $2-million in 2003, she said.

The company, which employs about a dozen people, customized the organizers for 12 patient profiles, including kids, seniors, diabetics, pregnancy, heart patients and asthmatics. In addition to information on specific diseases and periodic lab checkup reminders, the organizer helps patients track immunizations, diet, medications, weight and other vital signs. The notebook logs, which cost $20, are designed to track health history. The pocket-size variety, which sells for $2.95 to $3.95, fits in a purse or a kid's backpack.

Most of the customers are drugmakers and managed-care plans that give away health organizers to patients through physicians. Now On Hand Press is trying to get space to sell them in drugstores. The organizers also are available from the company Web site www.healthonhand.com

As for daughter Samantha, now 8, she doesn't let her parents forget her role in the budding company. "She keeps prodding us to put her photo on the product," Grant said.

[Last modified September 8, 2003, 01:46:45]

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