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By tbt* wires
Published April 13, 2005
The new PlayStation Portable isn't the instant sellout Sony predicted, with sales that have been called "solid, but not spectacular."
The movie-, music- and game-playing PSPs were expected to be gone within hours of the launch March 24, even at $250 each. But a survey a week later found that two-thirds of stores still had them in stock.
"We believe that the PSP has come close to shipping its target 1 million units in North America, with a range of 475,000 to 575,000 sold to date in the U.S. with roughly another 250,000 to 300,000 in the channel," wrote analyst P.J. McNealy of American Technology Research. That said, McNealy still believes Sony will sell 4.5 million to 5.5 million PSPs in North America this year.
Sony has not released any official sales numbers for the PSP.
The Nintendo DS, which many say the PSP competes with, sold 500,000 units in its first seven days on the market in North America. The DS, however, went on sale during the 2004 holiday season, typically a much busier period.
Specialty retailers, such as GameStop and Electronics Boutique, were mostly sold out of the PSP, according to McNealy. But many big box stores, such as Wal-Mart and Target, and retailers such as Toys R Us and Circuit City still have them in many locations.
[Last modified April 13, 2005, 16:46:33]
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