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Everybody's Business

Ice cream business cools off a little bit

Ed and Eddie's Homemade Ice Cream will close Saturday at 2227 S Dale Mabry Highway.

Published October 20, 2006

The flurry of ice cream parlors opening in the S Dale Mabry Highway area in the past couple of years threatened white-out conditions.

Now things are thawing a bit as the second Ed and Eddie's Homemade Ice Cream prepares to close Saturday at 2227 S Dale Mabry Highway.

The shop opened in the fall of 2003, when ice cream competition in the area was snowballing. Sara's Scoops, Edy's and Yogurt Naturally were a few blocks away, and Cold Stone Creamery opened soon at SouthTown Center plaza.

Ed and Eddie's is co-owned by Nicole Heldfond and Lisa DeBartolo, daughters of Eddie DeBartolo Jr., shopping center developer and former owner of the San Francisco 49ers.

Joe Petrella, a director at DeBartolo's company, declined to say why Ed and Eddie's is closing.

The first Ed and Eddie's near the AMC Veterans 24 closed two years ago. There are no plans for more Ed and Eddie's, which was named after Eddie DeBartolo Jr. and business partner Ed Muransky, Petrella said.

THAT'S ITALIAN: There must be something about 3671 S West Shore Blvd. A litany of restaurants have come and gone from there over the past 40 years, and nearly all of them have been Italian.

After a two-year aberration as a contemporary American bistro, a familiar Tampa enterprise will return the Italian flag to the spot. CDB's Pizza and Italian Restaurant of Temple Terrace will open another location at the former Cafe Anna, which closed in May.

CDB's co-owner Pat Iacovella, who lives in the area, said CDB's Southside is scheduled to open Dec. 1. Expect black decor and white table cloths.

During the day, the restaurant will have a limited menu where "you can get in and out for 10 bucks," he said. At night, the menu will get a little more upscale, but "we don't want to be a place where you go just on special occasions."

The building's second-floor dining room will seat 49 for private parties. Customers can smoke cigars on the outdoor patio, rent wine lockers and order takeout or catering. Otherwise, the restaurant will offer the same family-style Italian fare that has kept CDB's in business for more than three decades.

Once a chain extending from Tampa to Brandon to Lakeland, CDB's deepest foray south was its downtown Tampa location, which was open from the early '80s to the early '90s. Today, the restaurant has a location in Lakeland and at 5104 E Fowler Ave., where the business started in 1975.

Iacovella said he's employed three generations of locals there, including now Mayor Pam Iorio. "She waited tables," he said.

Furniture store debuts: BoConcept, a Denmark-based modern furniture and interior design chain with more than 170 stores worldwide, will open its first bay area store at WestShore Plaza on Oct. 28.

BoConcept allows customers to design their own rooms with the help of employees and computer software. With some room measurements, customers can even walk out with a three-dimensional rendering of their new room layout.

BoConcept will open near JCPenney, in a portion of the old Bath and Body Works, which moved near Macy's. Women's apparel store BCBG will take up the rest of the Bath and Body Works space in mid November, said WestShore Plaza marketing coordinator Joanna Caputi.

Also expected in mid November is business accessory purveyor Franklin Covey. It will occupy the former Treehouse Gallery space in the mall's Saks Fifth Avenue wing.

Do you know something that should be everybody's business? Call 226-3394, or e-mail

[Last modified October 19, 2006, 12:26:38]

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