Watch someone else open PS3 you didn't get
By TIMES WIRES
Published December 8, 2006
A video posted on the Internet that shows a man opening a box has been seen more than 71,000 times since it was posted Nov. 11. It was not just any box. It contained the new Sony PlayStation 3 video game console. The PS3 has sold out across the United States. So, for many people, watching somebody else taking a PS3 out of its carton is the next best thing to owning one. That video is part of a larger phenomenon on the Web called "unboxing." Two Web sites devoted to box-opening videos have sprung up: unbox.it and unboxing.com. The latter promises "vicarious thrills from opening new gear." Marketers are getting interested. PC World magazine, a trade publication that reviews new products, has been videotaping unboxings to draw people to its site.
MasterCard still in World Cup game
MasterCard International Inc. is entitled to sponsor the next two World Cup soccer tournaments, a federal judge ruled Thursday, despite a deal Visa International Inc. signed with soccer's international governing body calling for it to receive the rights on Jan. 1. U.S. District Judge Loretta A. Preska issued the ruling in Manhattan after MasterCard sued FIFA, soccer's governing body, saying FIFA signed its deal with Visa even though MasterCard had a right of first refusal to sponsor the 2010 and 2014 World Cups. Preska said FIFA breached its obligation under Swiss contract law to give MasterCard the first right to acquire the sponsorships through 2014.
Google extends its free-payment deal
Google Inc., operator of the most-used Internet search engine, extended free payment processing for businesses by a year to win customers from eBay Inc. Merchants that use Google Checkout will get free processing for all sales until Dec. 31, 2007, the company said Wednesday on its Web site. The original offer was until the end of this year. Google introduced the Checkout service, which lets users pay for goods from multiple stores, in June to compete with PayPal, eBay's online payment unit. The rivalry intensified last month after eBay said it would offer as much as $100-million in holiday rebates and free shipping until May.
Ford Edge finally on road to dealers
Ford Motor Co. began shipping the long-awaited Edge crossover vehicle to dealers Thursday after ironing out problems at its Oakville, Ontario, manufacturing complex, a company official said. Joseph R. Hinrichs, vice president of North American manufacturing, said Ford now is happy with the assembly line performance at the plant, which also produces the Edge's Lincoln counterpart, the MKX. The Edge and MKX are important vehicles to the struggling automaker's turnaround plan, with the company hoping to capture people seeking a more fuel-efficient alternative to truck-based sport utility vehicles.