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Get ready to fork it over at the Forum
Early Edition: Tampa Mayor Pam Iorio wants to increase parking fees in city garages and lots from a maximum of $12 to $30 for some events at the arena.
By Janet Zink
Published February 27, 2007
Patrons soon might need to bring along some extra cash for parking at big events at the St. Pete Times Forum.
Tampa Mayor Pam Iorio wants to increase parking fees in city garages and lots from a maximum of $12 to $30 for some events at the arena. Much of that extra money will go to the Tampa Bay Lightning hockey team, which makes its home at the Times Forum.
“This does provide the potential for more revenue going to the Lightning,” said Darrell Smith, Iorio’s chief of staff.
The current rates at city parking facilities, in place since 2003, allow a range of $5 to $12 for Times Forum events. The new rates would allow $2 to $30, though details were not immediately available Tuesday on which events would carry the biggest price tag.
“It’s very realistic. It’s all based on what the market will bear rather than arbitrary rates that really are not competitive,” Smith said, noting that private lots sometimes charge much more than $12 for parking at popular events.
Still, he said, it shouldn’t cost $30 to park on city property for every occasion. And lowering the minimum parking fee will allow cheaper rates for charitable and community events.
The plan still must go before the Tampa City Council.
Lightning officials have been trying for years to get Iorio to give them a larger share of parking revenue generated by events at the Times Forum. Iorio previously balked at the idea, but in April she began discussing options with the team.
The Lightning now gets a cut of parking money only if it tops $750,000 per year, which is the city’s annual debt payment for a parking garage built next to the Times Forum.
“We’ve been working with the Lightning to examine ways we could increase revenue for the Lightning without decreasing the revenues available for the parking system,” Smith said. “It’s an over and above kind of thing.”
For more details, see Wednesday’s St. Petersburg Times.
[Last modified February 27, 2007, 16:30:02]
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Comments on this article
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by Jill
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02/28/07 06:48 PM
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Jeff, you think the Lightning have HIGH ticket prices. Have you been to a BUCS game? What about going to Sunrise for a Florida Panther game? The LIGHTNING is not THAT expensive. BTW parking for the BUCS is easy $25 maybe more for next season.
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by olin
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02/28/07 06:39 PM
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this will be my last season.....
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by Cathy
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02/28/07 06:15 PM
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Absurd!!!! We pay a fortune for our tickets, then food. Many fans won't be able to afford this. Another Team Death!!!!
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by Joe
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02/28/07 01:39 PM
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Thanks Pam! I'll purchase some extra vasoline. Any more great suggestions?
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by Jim
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02/28/07 11:30 AM
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Can you say "TAXI" ?????
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by Chris
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02/28/07 08:47 AM
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The English language doesn't possess words strong enough to describe how much I disagree with this. Picture the entire universe in alignment and all of it thinking this is stupid. Great, now hockey games will be "special events" with a $30 price tag.
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by Cheryl
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02/28/07 08:42 AM
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Wow, I already drive 1 1/2 hours, pay for gas, tolls, ticket and parking fee,guess if I don't live within walking distance I don't go. I'm glad I get Sun channel! I'll be using it more..
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by Jeff
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02/28/07 02:44 AM
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This is ridiculous. The Lightning have high ticket prices and get to tack on high parking rates to go with high food prices. Forget all that. I'm better off if I ignore hockey just like the rest of the country does. Let the Lighting leave town.
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by Joe
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02/28/07 12:07 AM
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Adam, did you say a team that doesn't draw? http://sports.espn.go.com/nhl/attendance?year=2007
The Lightning are 3rd in the NHL in attendance. Don't be ignorant. The Lightning are just trying to get the same deal other NHL teams get. That's business
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by Teddy
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02/27/07 11:21 PM
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as a retiree, I struggle to save up to buy a SINGLE TICKET to enjoy the game of hockey in Tampa...with a 150% increase in parking, I can't afford to go see another game. Thanks Mayor Iorio!
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by Jon
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02/27/07 11:06 PM
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Expand the trolley system to the downtown core and Forum visitors will have easy access to plenty of affordable parking. That will in turn boost attendance and really aide congestion before/after events.
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by Adam
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02/27/07 10:57 PM
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Remind me what Pam Iorio has done during her term as mayor that is actually GOOD? First, she shows up at Gaspirilla wearing a Yankees jersey, then she wants to end happy hour, now raises parking for a team that doesn't draw? Get lost, Pam.
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by Tressa
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02/27/07 09:32 PM
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Charging $30 for parking will ensure that I won't be using the garage. I suspect it will sit mostly empty. The good mayor needs to multiply $15 times the number of spaces and then multiply $30 times zero and see which produces more revenue!!
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by bill
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02/27/07 09:02 PM
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this is b.s. that just means all the private lots will also rasie their rates. tack on $30 parking to a $60 seat and I will stay home even more.
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by gd
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02/27/07 08:08 PM
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Smith's comment that "Itò019s all based on what the market will bear rather than arbitrary rates...." is a pathetic excuse to stick it to the hard working people of this city. They know we're going to suck it up so we can watch our favorite performers
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by Bill
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02/27/07 06:48 PM
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This is criminal. Just stay away from the games and have a double saving. Season ticket holders are screwed again.
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by Lisa
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02/27/07 04:44 PM
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The Lightning are begging us to buy tickets but then they double the parking? Too bad these millionaires didn't realize pro teams seldom make and often lose money. Fans should be outraged at their attempt to rake us over the coals.
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