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Politics

When a cheap 'do just won't do

By MARY JANE PARK
Published April 21, 2007


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As Democratic presidential candidate John Edwards is finding out, looking good for the cameras can be costly.

The former senator from North Carolina paid $800 for two haircuts from celebrity hairstylist Joseph Torrenueva of Beverly Hills, who charges $150 for a men's cut. The price goes up when he travels to serve clients, as he did in Edwards' case.

Can a man pay that much in the Tampa Bay area?

Jeff Gavin Lyle, a master cutter at Tampa's David Gavin Salon, gets $100 - practically a bargain when you consider that the service includes a consultation, a shampoo, a cut, a blow dry and a neck rinse to catch any stray clippings.

David Ramon, who co-owns the business, said he and Lyle rarely go to the clients.

"If we do, it's at a premium price."

In St. Petersburg, LolaJane's Beauty Lounge charges between $25 and $50, depending on the stylist. "If I leave the salon, it's triple rates," owner Suzin Moon said.

Florida Gov. Charlie Crist comes home to St. Petersburg for a cut. Carl Troup, his barber for nearly 30 years, said he would travel if asked, but he wouldn't charge extra.

What does the photogenic Crist pay to have his silver locks shorn?

"Nine dollars," Troup said. "And look how good Charlie looks."

[Last modified April 21, 2007, 02:17:07]


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